Community Mobilisation

Strategies

Community mobilisers work with a set of strategies: researching and gaining in-depth knowledge about the context and situation in the community and the family, home visits and building trust, interaction with children and community meetings. In addition they implement tailor-made interventions that fit within the context and needs of the  community. 

Together with their team, they discuss the situation of children and families in a community and decide what strategies to use. They discuss the progress they have made, the challenges and setbacks they have faced, so they can support and learn from eachother.

Below examples of these basic strategies and tailor-made interventions.

Home visits

Community mobilisation by WNCB partners involves regular home visits. Getting to know the families, building a relationship and gaining trust is an indispensable part of community mobilisation. It takes time and patience, and a lot of commitment from the mobilisers, who are often met with caution or even hostility on their first visits. 

During home visits, mobilisers talk to the parents and sometimes spend time with the children. In many cases they visit the families every day in order to build up a good relationship. They cannot meddle in families’ lives and livelihoods. This means they don’t jump straight to the point when they first meet, but take their time to build trust. 

Mobilisers collect information within their community. They know which children do not go to school or are at risk of dropping out, know which families need support.


Interaction with the children

Not only talking and building trust with the parents is part of the strategy to get children (back) into school, also the children themselves are important actors in the work of the mobilisers. If children are enthusiastic about the idea of going to school, this will help to win over their parents and other adults in the community. Interacting and engaging with children can also increase retention rates and encourage drop-outs to return to school. Mobilisers interact with children to make them more enthusiastic and curious about education. They give the children a sense of visibility and self-confidence, so that they too feel that they should be in school and can dream of becoming more.


Community meetings

Mobilising communities, as the name suggests, involves the whole community. It goes beyond convincing and involving parents and families. For children to go to school and stay in school, all people and stakeholders in a community need to believe and support the idea that all children must go to school. To reach the whole community, mobilisers attend meetings of groups in the community, such as women’s groups, school committees and workers’ meetings, and also organise meetings for these different groups. 


Support with school admission and materials

Community mobilisers help children enrol in school. When parents are uneducated or illiterate, it is difficult for them to understand the enrolment process. In such cases, they are not familiar with the process or are not able to read the documents. The mobilisers go to great lengths to ensure a successful enrolment. Among other things, they talk to teachers and headmasters, organise the correct identification papers for the children, and if necessary help them with the required school uniform and materials. They remove the obstacles of enrolment for the parents. 


Bridge courses and training

Not only enrolment in school is part of the mobilisers’ strategies, also to ensure retention. Mobilisers work with parents, schools and teachers to make sure children are accepted and stay in school. They use bridge courses and training as important tools for school attendance and retention. In bridge course programmes, mobilisers tutor children outside of school hours. In some cases this is done in bridging school centres, in others mobilisers tutor children in their homes.

During the bridge course, they help the children complete their schoolwork and check their work. Mobilisers enable children to keep up with the level required at school. In a bridge course programme, a child can have individual tuition in subjects that need extra attention. During bridge courses, mobilisers build children’s confidence. When school is easier, it is more fun! So, bridge course programmes increase the retention of children already in school and also help newly enrolled children to adjust to the school system and their (age-appropriate) level. 

In Delhi, mobilisers also use a so-called ‘Multi Activity Centre’ to help getting children into school. 


Livelihood opportunities

A common theme is poverty. As one of India’s poorest states, Bihar is noted for its institutional and technical deficiencies, very high illiteracy and lack of proper health care and education. Part of the strategy of concerned organisations and mobilisers is to devise and help set up new livelihood opportunities for parents. Livelihood programmes and skills training help them create new job opportunities specific to their community and area and that do not involve their children. 

Bihar is one of the poorest states in India and is known for its institutional and technical deficiencies, very high illiteracy rate and lack of proper health care and education. Poverty in Bihar is one of the causes of child labour. It forces children to work and, conversely, child labour perpetuates poverty. It is a vicious circle that is detrimental to the community as a whole. Part of the strategy of the organisations and mobilisers involved is to develop and help create new livelihood opportunities for parents. Livelihood programmes and skills training help parents create new job opportunities specific to their community and area. For example, they look at new opportunities in farming, running a shop, or rearing livestock. When parents can earn more through work, they are more receptive to the idea that their child should and can go to school. 


Government schooling

There are government schemes at government schools and the so-called ‘Anganwadi’ (rural childcare centers) that offer financial benefits to pupils and students. There are some government schemes in government schools that provide meals during school hours and money for stationery and school uniforms. At the Anganwadi, children also get free meals and are prepared for going to school. Mobilisers emphasise that children should attend government schools or the Anganwadi. 

To be eligible for government schemes in schools, children need a 95 percent attendance rate. So a combination of strategies, with mobilisers also focusing on school retention, is essential for success. 


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